Monthly archive for April2007

Polish your Localized SEO for Google Local Voice Search

Polish your Localized SEO for Google Local Voice Search

Recently, Google has introduced Google Voice Local Search. It’s currently in beta version but it’s pretty neat. If you dial 1-800-GOOG-411 (1-800-466-4411) you can get connected local businesses by stating your location and the business industry you are looking for. The results are repeated to…

Longtail Keyword Search Engine Optimization and Marketing

Longtail Keyword Search Engine Optimization and Marketing

  The long tail, in reference to search engine optimization, is all the keywords and keyphrases that hold little traffic by themselves, typically longer 4-7 word phrases, but collectively add up to a large amount of traffic. Illustrated below is a diagram of the head…

Usability of Options in Search Engine Result Pages

Usability of Options in Search Engine Result Pages

  Recently, Yahoo! and Google have both been adding new options to their search engine result pages (SERPs). These options include Google’s PlusBox and and Yahoo’s Quicklinks. Illustrated below is Google’s PlusBox for Walmart. They have a PlusBox for their stock quote that expands to…

User Behavior Data: The New Measure of Search Engine Optimization?

User Behavior Data: The New Measure of Search Engine Optimization?

  The way SEOs conduct search engine optimization is changing all the time. The future of a large portion of search engine optimization is really just good usability, accessibility, development, design, information architecture, and marketing. All those measures are going to lead to one thing:…

Search Engine Optimization for Local Search

Search Engine Optimization for Local Search

  Google’s changing the game of search engine optimization with their recent release of OneBox. Google OneBox appears at the top of results whenever a popular [city] phrase is combined with a popular search query. For example: [Salt Lake City internet marketing] returns the following…