Archive for SEM

Longtail Keyword Search Engine Optimization and Marketing

Longtail Keyword Search Engine Optimization and Marketing

  The long tail, in reference to search engine optimization, is all the keywords and keyphrases that hold little traffic by themselves, typically longer 4-7 word phrases, but collectively add up to a large amount of traffic. Illustrated below is a diagram of the head…

The affects of personalization on search engine optimization

The affects of personalization on search engine optimization

  Personalization has been creating a lot of hype in the Utah search engine optimization scene lately. Personalization has been implemented into the results of Google accounts that are signed in for quite some time now. Google collects your search history and displays results based…

Off-site optimization: Link building strategies

Off-site optimization: Link building strategies

  Link building is the most important element in high search engine rankings. Search engines count links to your site as a popularity vote. Search engines have grown smarter in recognizing link patterns, linking profiles, deep-linking, one-way and reciprocal linking strategies, etc. Your links should…

Analyzing development and SEO advice

Analyzing development and SEO advice

  (mp4) (wmv – Double Click to view full screen) In this screen capture vidcast I give strategic development and SEO advice on two URLs of one of my professors. Below is a summary of the things I came acrossin these two different Websites. If…

Top 10 SEO Tips for Every Website

Top 10 SEO Tips for Every Website

  My top ten list of search engine optimization techniques will primarily focus on on-page optimization with the exception of a couple things. I want to keep this list more at a beginner-level because I intend it to be a general protocol list for Webmasters…