Jordan Kasteler Internet Marketing, Search & Social - page 17

Usability or User-Experience?

Usability or User-Experience?

Stoney deGeyter recently wrote a great post on when usability is more important than SEO. Stoney ends by stating “By fixing usability issues you can sell more while without having to spend a lot of money always trying to bring in a lot of new…

Top 3 Unsung SEO Heroes of 2007

Top 3 Unsung SEO Heroes of 2007

There are many great people who make the Search Engine Optimization industry a great place. There are so many honorable mentions I’d feel guilty listing my allegiance to them in fear I’d leave someone out. From my perspective, there’s three individual SEO specialists who don’t…

Choosing an Utah SEO firm

Choosing an Utah SEO firm

Letís face it SEO is growing. There are more SEO clients and firms than ever before. Here, the Utah SEO firms are growing beyond their britches so much so that each company has begun to segment. In order to stay on top a Utah SEO…

Polish your Localized SEO for Google Local Voice Search

Polish your Localized SEO for Google Local Voice Search

Recently, Google has introduced Google Voice Local Search. Itís currently in beta version but itís pretty neat. If you dial 1-800-GOOG-411 (1-800-466-4411) you can get connected local businesses by stating your location and the business industry you are looking for. The results are repeated to…

Longtail Keyword Search Engine Optimization and Marketing

Longtail Keyword Search Engine Optimization and Marketing

  The long tail, in reference to search engine optimization, is all the keywords and keyphrases that hold little traffic by themselves, typically longer 4-7 word phrases, but collectively add up to a large amount of traffic. Illustrated below is a diagram of the head…

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